Yellow Cardinal Mergers & Acquisitions Announces the Sale of Venco Venturo Industries LLC

About the Transaction

Yellow Cardinal Mergers & Acquisitions is pleased to announce the sale of Venco Venturo Industries LLC to Douglas Dynamics, Inc. (NYSE: PLOW). Venco Venturo Industries is a well-established and highly-regarded provider of truck-mounted service cranes and dump hoists. Mark Van Genderen, President and CEO of Douglas Dynamics, noted, “This acquisition represents a meaningful first step in the execution of our Activate strategic pillar, which is focused on acquiring complex attachments to diversify and balance our portfolio. Led by three generations of the Collins family, the Venco Venturo team has built a tremendous reputation for its commitment to quality and reliability. When combined with Douglas Dynamics’ attachment expertise and experience at scale, we believe there is significant opportunity to drive profitable growth in the years ahead.”

Brett Collins, third generation owner of Venco Venturo Industries, had identified three larger strategic buyers he thought would make good potential next owners of his company. Brett commented. “We hired Yellow Cardinal to drive the process to closing, negotiate a deal to the satisfaction of both parties while maintaining strong relationship between the parties. Stephen Ford of Yellow Cardinal could not have done better. Every step of the way was planned and methodical, driven by his intellect and experience. I couldn’t be happier with the outcome.”

About Venco Venturo Industries LLC

Founded in 1952, Venco Venturo Industries LLC has been privately-owned and operated by the Collins family for more than 70 years. The firm provides a full line of electric light-duty cranes, electric-hydraulic cranes, hydraulic cranes, and conversion/dump hoists for work trucks. Located in Sharonville, a suburb of Cincinnati, Ohio, Venco Venturo Industries LLC employs 70 people in two facilities serving customers across the United States.

About Yellow Cardinal Mergers & Acquisitions

Yellow Cardinal Mergers & Acquisitions was the exclusive financial advisor to Venco Venturo Industries LLC in connection with the sale of the Company. Yellow Cardinal assists buyers and sellers in navigating the complexities of M&A transactions. With over 150 years of combined experience, Yellow Cardinal has a wide range of capabilities and expertise including sell-side merger and acquisition, buy-side strategy and execution, and business succession services.

* Testimonials may not be representative of the experience of other clients of Yellow Cardinal Mergers & Acquisitions and are not a guarantee of future performance or success.